On Mondays I try to publish an article where I give you interesting elsewhere published links or articles I came across last week. Last week I especially noticed these articles:
Why It’s Important for Entrepreneurs To Fail (http://www.openforum.com/articles/why-its-important-for-entrepreneurs-to-fail )
If you have in the business long enough, you have failed in some point. Gabriel Shaoolian (CEO and founder in Blue Fountain Media) gives his nice inside view on the failures he had to overcome and how it has helped to grow his business.
When We Exaggerate Our Size, Everyone Loses (www.unmarketing.com/2012/04/15/when-we-exaggerate-our-size-everyone-loses/ )
Scott Stratten writes about the always relevant issue in marketing: an issue with “exaggerating” things. The issue is more and more relevant as we start applying standard marketing metrics, like reach and impressions, in the social media. The metrics might give you nice huge numbers but how you should actually interpret them?
Rapid Protoyping Contest in Finland (http://www.sovelto.fi/yritys/tiedotteet/2012/Pages/Muotoilu-nousi-paaosaan-Suomen-ensimmaisessa-pikavalmistuskilpailussa.aspx )
This deserves new mention even though I published the link already on my Facebook page. Sovelto and Finnish Rapid Prototyping Association FIRPA held the contest for rapid prototyping and now the results are in. There are some wonderful ideas in the contest works and results can be seen in the image-gallery. Alphaform made the prototypes and Planix offered the materials and support for prototyping. DeskArtes provided prizes for the contest.
Ja kuten aina (in Finnish)